When I joined the team, the 24th annual Tournament of Champions was approaching, and no creative assets were available. To cut down on agency rush costs, I quickly designed the necessary materials. Since then, I have managed the tournament’s creative direction in partnership with our agency each year, overseeing sponsorship coordination with creative vendors, swag bag organization, event setup, and photography. I also help design and manage the event website on the BirdEase platform and handle event communications to our franchisees.